Informative video about The widely acclaimed ‘Five Forces Model’ for doing industry assessments

Erkan Ozsen
January 3, 2022
& Erkan Ozsen

In this video presentation the managing director of EngineerOnomics describes how the Five Forces analytical model, and a correct definition of your industry (ie setting appropriate industry boundaries) are necessary for performing effective industry assessments, achieving profitability for your own organization as well as for the entire industry in which you operate. He additionally introduces an innovative way for a more accurate industry definition and explains how EngineerOnomics applies the five forces model to their products.


Erkan Ozsen
Erkan Özşen is the founder of Löger Group and Managing Director of it's market research subsidiary EngineerOnomics. With his long track record of developing research, writing, and publishing Erkan is now dedicated to expanding the pool of thought leadership available to Emerging Market Businesses as well as Small- and Medium-Sized Businesses, through this blog and social entrepreneurship.

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